Posts Tagged ‘Software’

The Top 3 Twitter Marketing Software

May 5th, 2021

Twitter which once was purely a social network has now become a big market place for those who want to do business online. And to keep up with the work load that is involved in marketing through this medium software have been developed to ease the work and make it faster. Presently there are three Twitter marketing software that are doing the rounds in this network. These are, Tweet Whistle, Hummingbird and Tweet Adder.

Tweet Whistle is a software for marketing that is used for Twitter marketing. With the help of the software you can locate users by keywords from a user’s bio, you can find users by their location, and users can be found by the tweeted keywords.

From inside the tool you can remove the followers that are not following you for a specific period, which enables you to delete them so that you don’t have to follow those that do not choose to follow you. The software has the option of sending your tweets through any RSS feed that you choose. However the software has the facility to automate the software to download users to you database that you can visit at your leisure. At around $40 it is dirt cheap, however this should not be construed as inferior software, it has its own strong points.

Twitter Adder, this is the most popular Twitter marketing software that exits. This Twitter marketing software does all the functions that Tweet Whistle does, plus it can also find particular users followers, like followers of your competitor. Having found them you can download them to your database for use when you feel like. With Twitter Adder you can create a schedule of tweets even for a month or more. The software will send the tweets automatically at the interval you set. There are many other features that can be used to help you in Twitter marketing. However, the software is a bit on the expensive side with the full version costing around $188.

Hummingbird 2 another Twitter marketing software is based on Adobe’s current platform. The software has it limits and cannot be categorized as complete Twitter marketing software. If you want to search users based on the keywords they are tweeting, then the software is adequate for you but you will not be able to find users by location with this software. However, you can specify the type of users you want to follow by which the software will follow those particular users instead of following them all. But with a price tag of $97 it seems a bit costly when you consider its limitations.

How to Select the Right Email Marketing Software

February 5th, 2021

The Internet is known for making life much easier and when marketers are considered it is internet marketing and of course, email marketing that makes it easier. There are many online tools that are used for email marketing, thereby making things simpler for all marketers all over the world. But finding the right software for it is not exactly very easy, especially with the number of software flooding the market. Selecting the right software is a necessity and the most important aspect of this software should be to enhance your business, helping you reach out to your target audience without any hassles at all.

There are many things that you should take care of before you choose your software. The first thing to decide is whether you want to buy the software or use some free software. You should make sure that you know exactly what you want the software to do. There are a lot of software that come as a package deal and you should be careful while choosing because you don’t want to be stuck with something that doesn’t work so well. The best idea would be pick the software that only specialises in email marketing. The software should have the options for upgrading as the market keeps evolving and you will have to keep up with the growing trends. If the software specialises only in email marketing, then you will be safe in that aspect. You can actually start off with a few free trials from a few companies and then decide which software suits you the most.

The next thing you should take note of is whether the software will be compatible with all computers. You might want to change your computer at any time and hence, it is a good idea to make sure that your software is adjustable and compatible with all systems. The most important factor while selecting the email marketing software is to make sure that it is easy to use. Email marketing has a lot of factors like the email address, the name of the recipient, the content, etc, and you need to make sure that the software has the capacity to handle all that without giving you trouble. You should have the option to enable pausing or even disconnecting the application. Although this might be quite unnecessary in the beginning, it could really come in handy later on when you have a lot of subscribers. After trying out a few free trials and checking on the reviews of the software, you can make your mind up and choose the software and get started.